Company Reputation Episodes
113
May 16, 2024
Every Business Leader Believes They have Credibility but 98% of Leaders are Not Credible. How do Leaders Get Credibility?
Send us a Text Message. If executives don't have credibility then no one believes anything they say. In today's episode we tackle the topic of mastering credibility. Credibility is a critical part of a professional brand. How do you get credibility? In this episode, Mitchell Levy, an author of 65 books, two time TEDx speaker, and global expert in credibility, shares insights from his vast experience in Silicon Valley, where he started 20 companies and published 750 books. Levy discusses the imp...
Guest: Mitchell Levy
109
May 12, 2024
Turning Challenges into Viral Marketing Triumphs, Culture Counts and Why Your Company's Reputation Precedes You in Modern Marketing
Send us a Text Message. This episode will change the way you think about brand reputation in modern marketing. Estimates are that 90% of buyer activity is happening before buyers even talk to a sales person. What do marketers need to do to win in the modern buyer journey? In this episode, Eric interviews Larisa Summers, a seasoned Chief Marketing Officer with over 20 years of experience in various industries, mainly focusing on technology and SaaS businesses. Larissa shares insights into her ...
Guest: Larisa Summers