Customer Loyalty Episodes

54
March 17, 2024

A Publicly Traded Company Shares How They Produce Epic Customer Appreciation Events

In this episode, the VP of Sales for a publicly traded company that has been in business for over 100 years years discusses the execution of their epic customer appreciation events. Curt shares how DXP's Houston event evolved to include live music, raffle prizes, and engaging activities like treasure hunts for attendees. These events grew to welcome up to 1,500 guests, incorporating activities like mechanical bull riding, raffles to give away guns, and Texan cheerleader performances to drive cus...
Guest: Curt Tueffert
Feb. 29, 2024

Creative Ways for Marketers to Get That Ah-Ha Moment with Customers

Brand innovator Mark Stinson joins us to share his insights on better ways to get customer feedback and shares why it's the secret to unlocking true innovation. With decades of experience, Mark conducts a masterclass on why the echo chamber of traditional brainstorming pales in comparison to authentic customer dialogues. He introduces us to his 'N of 8' method, a strategy that transcends the confines of the boardroom and brings together diverse voices in a quest for those lightning bolt 'aha' mo...
Guest: Mark Stinson
Feb. 22, 2024

How a Startup Got to $1 Billion in Sales by Doing Unheard-of and Audacious Things

Unlock the secrets to billion-dollar success with our latest guest, the strategic CMO Roy Osing. On this journey through the Remarkable Marketing Podcast, you'll learn how Roy's philosophy of 'strategic meandering' led a startup to astronomical heights. His approach to uncomplicating strategies to fuel team passion and drive is just the tip of the iceberg. Roy also unveils the 'strategic game plan' and 'the only statement'—his innovative methods for achieving market differentiation and resonatin...
Guest: Roy Osing