Lauren Cockerell
President & Founder
Lauren brings fun, kindness, and great advice to every conversation. As a public relations and marketing strategist and business owner, as well as a working parent, Lauren is an ideal guest for hosts seeking an encouraging and enthusiastic voice for their listeners.
Lauren started Kwedar & Co. in 2017 to help small businesses take their companies to the next level. She is a StoryBrand Certified Guide and a champion of entrepreneurs.
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April 17, 2024
The Rolling Thunder PR Strategy That Got a Company the Feature Story They Wanted
In this episode, Lauren Cockerell, president and founder of a PR and marketing agency in Texas, shares her journey in the industry for over two decades. She discusses the inception of her agency in 2017, her podcast 'The Impatient Entrepreneur', and the importance of patience in entrepreneurship. Lauren highlights a case study showcasing her agency's cross-channel PR and marketing approach, emphasizing the impact of nurturing relationships with the media and strategic pre-announcement activities...
Guest: Lauren Cockerell